Couplr’s research and point-of-view publications. A focused archive of the synthesis work, original frameworks, and forthcoming data publications behind Couplr’s thesis: that fit, not cost, is the bottleneck in advisor-client formation, and that better matching is built on behavioral and mindset signals rather than credentials and demographics.
Point-of-View Papers
Cost Isn’t the Bottleneck. Fit Is. — Why finding a financial advisor is broken, and what actually predicts a good advice relationship. By Derek Notman, CFP®, with research co-authored by Meghaan Lurtz, PhD. June 2026.
Forthcoming
The Financial Growth Mindset Index — A forthcoming Couplr research effort tracking population-scale measures of mental time horizon and financial confidence over time. Drawn from Couplr’s own opt-in quiz data as it accumulates. We are deliberately waiting until there is enough legitimate data to support conclusions that can withstand scrutiny; the Index will publish on a quarterly cadence once the data warrants it.